Comments on: Social Media Specialists, Whatever… http://dewberry.co.za/social-media-specialists/ Rockstar. Hacker. Biker. Wed, 14 Sep 2011 13:03:36 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: SaulKhttp://dewberry.co.za/social-media-specialists/comment-page-1/#comment-5726 SaulK Tue, 25 Nov 2008 18:07:55 +0000 http://www.dewberry.co.za/?p=613#comment-5726 Shaun, I think you're 100% correct to a point. The type of people who think they are experts on the matter are most likely found in traditional PR and Advertising Agencies. This group of people seem to misunderstand the online world and think that an online campaign is to make as much noise as possible as is common with traditional advertising/PR.However, there are lots of people out there that are highly talented either in specialist organisations or doing it by themselves.Unfortunately you are right, the term "Social Media Specialist" is a joke and has been tarnished by so called "experts". However, if you separate the chaff from the wheat you'll find there are some top quality people out there. Shaun, I think you’re 100% correct to a point. The type of people who think they are experts on the matter are most likely found in traditional PR and Advertising Agencies. This group of people seem to misunderstand the online world and think that an online campaign is to make as much noise as possible as is common with traditional advertising/PR.

However, there are lots of people out there that are highly talented either in specialist organisations or doing it by themselves.

Unfortunately you are right, the term “Social Media Specialist” is a joke and has been tarnished by so called “experts”. However, if you separate the chaff from the wheat you’ll find there are some top quality people out there.

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