Lingerie Beer Cans

It’s the next evolutionary step in the female of the species slowly dominating our world. Then again, as a supposedly superior bunch, you’d think women would realise men actually need little extra incentive to buy and drink beer. [Via:]

Win a 3 year School of Advertising Bursary

AAA School of Advertising (the name must be a legacy yellow-pages hack) and Springleap just sent me details of a competition for aspiring designers and marketers at high schools across the country. Design a T-Shirt, market it to get votes, most votes wins. The prize: a 3 year bursary to learn everything the AAA School […]

The $300 Million Button – How Small Design Details Make Big Differences

Image via Wikipedia Here’s Jared Spool’s story in which he tells how a single change to a site’s shopping cart checkout process from a forced registration to an optional registration increased the site’s annual revenues by $300 Million! As one of the “test customers” says in the article. “I’m not here to be in a […]

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